I am a trainer for Public Speaking, Effective Communication and Personal Image. I work in English, Spanish, French with leaders, managers, international organizations all across Europe and the Middle-East.

I developed a new methodology for reaching full comfort in communication. It is more than Speech Preparation and Delivery, Body Language, Content Management. It is a unique blend of cross-cultural features.

I teach at LUISS University (www.luiss.edu), and at LUISS BUSINESS SCHOOL (www.lbs.luiss.it/en/) in Rome, Italy. There, I help over 500 students, advanced students and post-docs every year to better define their communication style and their goals.

Communication Training is important. It helps us in every moment of our life. It is a way of living and sharing ideas, emotions, relationships. When it comes to Communication Skills, many of us think they can just rely on a few "last minute tips and tricks". But think about it: we want the medical doctor who prescribes a simple aspirin to be trained for years and to have a solid academic background. We want the restaurant chef to be a real one, not a wannabe practitioner. We want the carpenteer and the plumber to be experienced craftsmen.

Real comfort in Communication begins when you are fully engaged in the process: breath, body, mind, empathy go together with strategic goal definition and self-improvement plans. The foundations of the Method can be acquired in 2-3 days. But the practice, and the many rewards of this ancient art, are lifelong.

The Method is based on Principles, not on techniques.

If you own the Principles, you will be able to live any occasion of Communication as an enriching an lively experience.

I designed many training Courses, adapting the Method to my clients in full flexibility.

I do a general Public Speaking and Effective Communication Training, introducing the Method through direct experience.

All Men are equal, but all Speakers are different. I often tell my clients that Public Speaking does not exist. Public Speakers and Real Persons exist. Experience exists. Meeting, sharing, growing together is real.
Being yourself is the first key-factor of Effective Communication. There won't be any progress if you think that you have to become someone else. The Method is old as the Homo Sapiens. It dates back to the most ancient and renowned Historical and Pre-Historical human communities.
The Castelvecchi Experience is a real dialogue, a human and personal review of your goals in life and in Communication. When I work with individual clients as a coach, it is very common that we have some in-depth interviews, to focus on the many inner strengths that they have. Come and experience it, let's meet and see if we can grow together.

The Castelvecchi Method is different under many respects:

1. It is more physical than other training programmes, so that you can really develop your own Communication Style, according to your character, your temper and personal needs.

2. It is a cross-cultural fusion: in content management, Modern Semiotics have been enriched with the teachings of ancient Western Oratory, Islamic Rhetorics, and Jewish «Hasbarà» methods. Breathing and Body Exercise rely on Indian Pranayama and Chinese Energy Practice Qi Gong.

3. It is relying on our natural «skill set»: those abilities which are deeply encoded in our psychobiological heritage.

Many schools run their programmes on a «Teach / don't Touch» basis.

I think that moderate physical involvement and a soft, encouraging contact with the client is a very powerful learning tool.

Of course, I and my trainers do this in full respect of our clients and of their cultural and religious etiquette.

For this, we elaborated a strict «Conduct Code». This describes «How to work Hands-On with the 6 Touch Principles »

Alberto Castelvecchi


c/o LUISS Guido Carli University
12, Viale Pola
00198 Rome, Italy


+39 334 1541354

albertocastelvecchi@gmail.com

In order to create empathy and comfort during the training process, our method allows a moderate and gentle contact between the instructor and the client. This facilitates the acquisition of gesture sequences and movements by istinct, without interference by abstract thinking and logical screening. The amount and quality of contact is variable, according to cultural and religious etiquette, and to personal disposition and mood. Some individuals shy away form physical contact, while some like it. Our training experience always starts from the client, his/her needs and temper. A set of 6 Touch Principles has been designed as a reference for the trainer. These Principles are applied as mandatory guidelines in a long «train the trainer» program.

1) Touch will be Anti-Gravitational

Gravity Means Trouble, Anxiety, so do not put Additional Gravity Load on client's body when touching. This means you must be light as a feather. The touching sensation is something close to the energy "aura" of the Tai-Qi / Qi Gong experience, or that of the japanese Rei-Ki therapists. This Touch «pulls you up», it never «presses you down».

2) Touch is Non-Invasive

The client must feel «supported and sustained», not «caught and imprisoned«. Never Press / Grip / Clasp / Hold / Handcuff the client.

3) Light as a Gentle Stroke

When working aside the client, pass from one side to the other with a gentle stroke.
Romboid/Traps Crossing Point, Lower Back and Kidney Level, and many other points are involved, some of them connected to vital organs. So it is mandatory to respect the body as a living shrine of energy.

4) Continuous

This Principle, inspired by massage therapists, prescribes that once you have established contact and empathy with the client, you should not come-and-go, or break contact abruptly. Touch should be continuous, with one or both hands.

5) Free-to-go

You will learn to get in Touch with clients, so that they always feel free to move away at any moment. Many specific exercises for trainers are dedicated to this free-to-go sensation:

› Elbow/Wrist Drive
› Wrist Articulation
› «Squid» Hand Movement
› Deltoid pose
› Shoulder pose
etc.

6) The «Dolphin»Copy Principle

As the mother dolphin does with her cubs, movements can be transmitted to your client through gentle body contact, side-by-side. The client will learn to copy them and freely adapt them to his/her own needs.

› Muscle/Body Copy
› Fluid Gesture Sequences
› Motion Copy
› Side-by-Side teaching